Project Overview:

Clippet is a comprehensive online design platform offering over 150 creative solutions including branding, UI/UX, social media content and packaging. It serves both individual professionals and corporate clients through a shared digital marketplace.

Clippet's goal is to build a sophisticated web app that automates and streamlines the design process while addressing the limitations of traditional agencies, AI tools and DIY solutions.

Objective:

Clippet set out to transform how creative design services are delivered by building a streamlined, scalable and user-focused web platform. It aimed to replace inefficient agency models and fragmented tools by automating manual tasks, standardizing design quality and pricing, and improving communication between designers and clients.

Key features included an intuitive project dashboard, a unified order system for over 150 design categories and built-in collaboration tools to eliminate the need for external apps. Clippet also introduced flexible task allocation to support scalability without compromising on human-led quality. The goal was to boost delivery speed, consistency and transparency—leading to faster turnarounds, greater user satisfaction and higher operational efficiency.

Challenges:

Clippet, like many creative service providers, faced several operational challenges:

  • Manual Processes
    Outdated workflows created delays across the entire order cycle.

  • Inconsistent Output and Speed
    The lack of standardized systems led to variations in design quality and delivery times.

  • Fragmented Collaboration
    Using separate tools for revisions and feedback made tracking difficult.

  • Order Management Challenges
    Without a controlled system, managing multiple active orders at once became a struggle.

  • Limited Technical Infrastructure
    The company lacked the tech infrastructure to organize the creative process while ensuring high-quality human designer involvement.

Design Process:

Tech Stack:

  • Frontend: Next.js

  • Backend: Node.js with Express

  • Database: MongoDB

The platform's MVP took two months to develop, focusing on optimal performance, security, and scalability for future growth.

Outcome:

Purpose-Built E-Commerce Platform
Our custom e-commerce platform offers a unified management system for design service ordering at an enterprise level.

  • User-Centric Dashboards
    Users get personalized dashboards for managing projects, retrieving past design files and tracking live order progress.

  • Order Management System
    Access over 150 design categories with a centralized platform for brief submissions, revision requests, and real-time progress updates.

  • Scalability
    Designers can receive tasks either through self-selection or automatic assignment based on workload and expertise.

  • Transparent Pricing
    Standardized pricing with no hidden fees across all services.

  • Wallet & A La Carte Options
    Users can pay via wallet credits, recharge accounts, place individual orders or choose bundled packages as needed.

Conclusion

  • 50% Faster Turnaround Time
    Project delivery time dropped from 6 days to just 3.

  • 3x Increase in Customer Engagement
    Users are 3x more likely to interact with designers through in-app chat compared to email workflows.

  • 70% Reduction in Manual Work
    Automation now handles order assignment, progress tracking and revisions.

  • 4.8/5 Average User Satisfaction

    Based on user feedback within the first 90 days post-launch.

  • 30% Higher Order Completion Rate
    Fewer delays and drop-offs due to improved coordination and designer accountability.

  • 2x More Repeat Orders
    Customers return more often thanks to saved design history and one-click reordering.

  • 50+ Orders Processed Simultaneously
    The platform supports over 100 active orders at once with no performance lag.

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